Tim Cook says AI, machine learning are part of ‘virtually every product’ Apple is building

1 year ago

In a caller quarterly net telephone connected Aug. 3, Apple CEO Tim Cook emphasized the company’s extended usage of artificial quality (AI), a exertion dramatically reshaping the tech industry.

Cook said during a question-and-answer session:

“If you instrumentality a measurement back, we presumption AI and instrumentality learning arsenic halfway cardinal technologies that are integral to virtually each merchandise that we build.”

He noted that Apple announced definite AI-powered user features astatine its Worldwide Developers Conference successful June, including a code generator called Personal Voice and a code transcription instrumentality called Live Voicemail.

Cook besides said Apple has announced different AI-powered features specified arsenic autumn detection, clang detection, and ECG bosom tests, each of which trust connected AI and instrumentality learning.

He stated that the institution has been researching generative AI and galore different areas of AI “for years.”

Cook’s effect was prompted by a question from Deutsche Bank expert Sidney Ho, who noted that Apple discusses AI little than different large tech companies. Cook emphasized that Apple waits to denote products arsenic they get connected the marketplace but yet said AI is “absolutely critical” to the company.

According to abstracted reports from The Independent, Cook said that the company’s greater absorption connected AI implicit the past 4th was 1 origin of the accrued spending connected R&D that Apple reported successful its latest net call.

Apple has different AI products

Apple has launched different AI products successful summation to the products mentioned by Cook. The Verge reported successful January that Apple had launched AI-powered audiobook narration and said successful June that said the institution had launched an image-to-text instrumentality called Live Text.

Other reports via Bloomberg successful July suggest that the institution is moving connected an AI-powered chatbot, albeit lone for interior use.

n the aforesaid net call, Apple reported gross of $81.8 billion, with work income witnessing an 8% emergence year-over-year. However, wide income saw a flimsy dip, falling 1% year-over-year. This quality has impacted the market, with the company’s banal falling 4.51% connected Aug. 4.

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