Yuga Labs Acquiring Roar Studios to Accelerate 'Bold Vision' for Otherside

Yuga Labs, the Web3 behemoth down Bored Ape Yacht Club, has agreed to get Los Angeles-based Roar Studios arsenic portion of its efforts to grow its Otherside metaverse and make entertaining societal experiences for Web3 communities.

Roar Studios was founded successful 2021 by amusement enforcement Eric Reid and sits astatine the intersection of music, gaming and societal media. In October 2021, the workplace raised $7 million to physique a "music metaverse" that would let artists from astir the satellite to creatively collaborate successful the integer world.

According to a press release, the Roar squad volition "contribute their innovative technology, specialized expertise and leadership" to Yuga Labs to assistance velocity up its ambitious plans for Otherside.

"Roar's dedication to originative contented instauration and societal connections volition accelerate our execution of our bold imaginativeness for Otherside and Yuga's ecosystem much broadly," said Daniel Alegre, CEO of Yuga Labs, successful a statement.

Following the acquisition, Reid volition articulation Yuga Labs arsenic the General Manager of Otherside and volition oversee its development.

Yuga Labs, which acquired a fig of non-fungible token (NFT) projects including CryptoPunks, Meebits and 10KTF, has expressed its volition to trade Otherside arsenic a spot for each of its intelligence spot to converge. While inactive successful beta, the institution has been steadily teasing updates to Otherside via monolithic unrecorded demos it calls "Trips" disposable to holders of its Otherdeed NFTs.

Last week, Yuga Labs invited 40 of its Ape holders to a live demo of its latest Otherside expansion, showcasing a immense land designed to enactment arsenic a virtual clubhouse for the Bored Ape community. Yuba Labs main originative serviceman Michael Figge told CoinDesk that the squad is anxious to connection a persistent, interoperable integer abstraction for NFT holders "as soon arsenic possible," though there's been nary authoritative nationalist merchandise day yet.