Disney launches NFT platform with Dapper Labs

Disney has created a nonfungible tokens (NFT) level unneurotic with blockchain and metaverse steadfast Dapper Labs.

According to the November 14 announcement, Disney volition tokenize its iconic cartoon characters from the past period onto its NFT marketplace dubbed "Disney Pinnacle." The level volition besides see icons from Pixar arsenic good arsenic heroes and villains from the Star Wars galaxy, uniquely styled arsenic collectible and tradable integer pins. "Fans anyplace volition beryllium capable to cod dynamic pins connected their telephone and commercialized instantly and securely with each different nary substance wherever they are successful the world," Dapper Labs' CEO Roham Gharegozlou explained. 

The NFT level volition motorboat aboriginal this twelvemonth connected the Apple App Store for iOS, the Google Play store for Android and connected the web. As of now, lone a waitlist and a landing tract beryllium connected its authoritative page. Disney Pinnacle is built connected layer-one blockchain Flow, which was too, created by Dapper Labs. Previously, Ticketmaster elected to mint NFT lawsuit tickets connected the Flow blockchain. 

Earlier this year, Disney decided to pull the plug connected its metaverse part arsenic portion of a broader restructuring program to chopped its operating expenses by $5.5 cardinal and laic disconnected 7,000 unit implicit 2 months. The metaverse division’s 50 oregon truthful members were near without a caller employment contract. 

Founded successful Vancouver, Canada, successful 2018, Dapper Labs received a $15 cardinal concern from Hong Kong Web3 creator Animoca Brands. In July 2023, Dapper Labs announced its third round of unit layoffs to year-to-date. The steadfast is known for its NFT brands specified arsenic CryptoKitties and NBA Top Shot.

Related: Disney reportedly scraps its metaverse division